SFX acquires the organizers behind Electric Zoo
/Here's a snippet of the original statement about the SFX acquisition of the makers of Electric Zoo, Made Events:
"Although Electric Zoo will continue to be developed by the same team that has been on board since its inception, being part of something larger provides us with many new opportunities, like exciting technology that will improve the festival experience both online and at our events, creative collaboration with other SFX companies, and bringing Electric Zoo to new locations around the globe."
Does that mean Electric Zoo might hop the border north to Canada? Here's what the CEO/Chairman of SFX, Mr. Robert F.X Sillerman had to say about the deal:
"In a separate statement on the purchase, SFX chairman and CEO Robert F.X. Sillerman described Bindra and De Palma, as "the ultimate industry professionals," and said that they plan "to develop the Electric Zoo brand internationally and have the opportunity to build other SFX brands in the U.S. with the support of Mike, Laura and the team at Made."
Sounds ambitious. When I went to Electric Zoo back in 2011, it was one of the best organized EDM events that I've ever experienced.
(Source: Resident Advisor)